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Market Information

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Below is basic information about the market for Chanimal Corporate Edition:

Increase Productivity
Recent studies estimate that time-wasting on the job costs companies in the U.S. an estimated $1 trillion+ in losses.  With its easy-to-use software application, Chanimal Corporate Edition has the potential to uplift and transform the productivity and success of businesses everywhere from 1 to 10,000+ employees by enabling companies to monitor their employees’ PC and Internet activity.

Regulation Creates Opportunity
With new laws such as HIPAA and Sarbanes-Oxley in place, the business climate in the United States has become much more compliance-oriented in the last 10 years. According to the Wall Street Journal, monitoring and compliance software is currently the fastest growing software segment.

Competition
Chief competitors include Websense and Spector. Websense is limited to only tracking network-based activity such as web sites visited and other types of Internet communications, whereas Chanimal Corporate Edition gives managers a view into employees’ complete PC and Internet activity, also including documents, applications, and screen captures. 

Spector, has a similar approach to Chanimal Corporate Edition, but it suffers from an inferior, clunky user interface. Chanimal has already won sales away from Spector based on this advantage alone.

Legality
U.S. law gives companies the right to monitor employees’ PC activity, and in many cases, create an obligation for companies to do so. Chanimal Corporate Edition features an option to disclose the monitoring to employees via a System Tray icon that displays the monitoring status.  Typically, companies affirm their right and intent to monitor employees’ PC and Internet activity in their hire packets on their first day.

 

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